Mid-century Cliffhanger
Cynthia had enough of irresponsible renters. Being a landlord from the South Bay didn't help matters either. Sensing it was the right time with a strong market, she and her husband Rick decided to sell. The place was slightly worn with renters, but it was also a unique house. It was a house on stilts built in 1964. It could be problematic foundation for some buyers, for others not. We took this cliffhanger house and celebrated it's mid-century roots in the marketing to find the right buyer. Researching the house and area, we learned that the city had designated the neighborhood as a residential historic district to help preserve these 39 homes. Our team did the necessary home prep, staged it to accentuate the mid-century style, and produced a video using drone footage to show off the unique site and environment around the home. It worked and after 10 offers we were in escrow 2 weeks after going on the market. Design professionals fell in love with this one of a kind property and made a cash offer.
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